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Published on July 31st, 2013 In category General

Pratham Books- An Alice in the wonderland

Pratham BooksFriends today I would like to highlight about Pratham Books, A great initiative from Pratham (one of the largest Non-Profit organisation in India). I am sure you must be asking this question suddenly why this Pratham Books, it seems to be a promotion stunt.

No it is not… Pratham Books is Not-for-Profit Organisation with a mission  “A book in Every Child’s hand”

This article neither for asking donations in money or books. But instead you a get a deal – A very Good one- Imagine buying a Story book for a less for Rs. 10 or 15. Or a story card in Rs. 2.

A meagre amount can make the world of that Kid like Alice in wonderland. Once they get into the habit of sinking into the rabbit hole of reading, it can open several doors with this habit of reading. Like Alice drank that potion to become small and big they can too have a flight of imagination.

One more reason to write about them is that I believer in this philosophy.  You can watch the You tube video of Rohini Nilekani’s presentation on the link given below for some good data points.

Why do I believe and reasons for the same?

We also started readin.net with a mission a provide exam preparation material at affordable cost. This can be easily done using collaborative effort and internet.  Again you be thinking why? Why- Exam Preparation, Why only on internet.


Knowledge and internet as both are great levellers.

Think once again,we appear in competitive exams, NIT, IIT, MBA etc thinking it will open the door for best job. With best job, we can afford luxuries once reserved for upper class.

Both Knowledge and Internet bridge the gaps of generations and uplift the man to a status in the society where he or she can contribute meaningfully.  I started Readin.net with this faith that those who would not money would be able to get the exam preparation material at the affordable price. Once through the exams they can better their life and give a helping hand to others who are not so fortunate. Internet helps enable this initiative in scale and at price points unimaginable in the past.

Pratham’s story has to be highlighted as books are best source of knowledge and kids. If their model of publishing and distribution I am sure we can bridge that gap between rich and poor, far and near, city and village, literate and illiterate parents.

They are publishing books for children at the cost that is affordable and available for all. Think Coke and Pepsi of knowledge.

Would like to end with a Sanskrit Shloka

विद्या नाम नरस्य रूपमधिकं प्रच्छन्नगुप्तं धनम्
विद्या भोगकरी यशः सुखकरी विद्या गुरूणां गुरुः ।
विद्या बन्धुजनो विदेशगमने विद्या परं दैवतम्
विद्या राजसु पूज्यते न हि धनं विद्याविहीनः पशुः ॥

Meaning, Knowledge is best decoration of a human, it is best secret wealth. Knowledge is giver of joy and pleasure. Knowledge is teaches teacher and is best friend in far shores. Among the kings and saints, it knowledge that is worshipped and without knowledge man is a just a animal.

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